1、 Core Sales Channels
✅ Online E-commerce
Building an independent website: using Shopify/Magento to build a brand official website, integrating McCloy API real-time inventory system
Amazon/Chewy: Optimize product page keywords (such as "grain free dog food supplier")
Social media promotion: TikTok pet KOC unboxing video+integration of "scientific dog raising" topic on Xiaohongshu
✅ Offline Retail
Pet store consignment: Provide McCloy exclusive display rack+sales rebate policy
Collaboration with veterinary hospitals: Free samples provided, accompanied by veterinary recommendation manuals
Supermarket pop-up store: Weekend pet tasting event (requires FDA compliance certification)
2、 High conversion marketing strategy Marketing Tactics